Hertz Global Holdings, the largest hire car organisation on the planet, has revealed that its fourth quarter loss has dropped dramatically from the dark times of a year ago. This time last year, the car rental industry was embroiled in a bitter fight to stay afloat as the effects of the global recession weighed heavily on operating costs.
The latest results were above most analyst projections for the period, as were the average earnings per share.
Hertz, which is based in New Jersey at Park Ridge, announced that the fourth quarter loss was just $30.9 million, an equivalent of $0.08 per share. [...]

The world’s largest car rental brand, The Hertz Corporation, has won a favourable ruling from the US Supreme Court in the hotly debated case of Hertz vs. Friend. The case revolved around a lawsuit which brought into question how the principal place of business for a national corporation could be defined by the court.
The hire car giant has argued that the headquarters of a corporation are its epicentre and therefore should be classified as the primary place of business. This position was upheld by the Supreme Court who implemented what they termed a nerve centre test. Such a test sees [...]

Hertz, the world’s largest car rental company and premier hire organization inside the United Arab Emirates, has been ranked the region’s leader under a new survey using mystery shopper. The survey was undertaken by Dubai-based Arabian Travel News and Ethos Consultancy, a leading travel publication for the travel industry.
The leading rental group in the UAE, won points for its keenly maintained depot appearance, ease of access to location, tidiness and cleanliness including how well employees are presented and groomed. This included the prominent display of name tags in addition to the actual length of time a customer was kept waiting [...]

The Irish county of Fingal is set to receive a much needed employment boost after car hire giant Hertz announced plans to create up to 100 new jobs at the Swords Business Park outside of Dublin.
Seeking to expand its European services, Hertz, the world’s largest rental car organisation, will upgrade Dublin operations at the Swords based rental centre. The announcement was made at the centre by Mary Coughlan, the Minister for Enterprise, Trade and Employment. Coughlan highlighted the successful partnership that the Dublin area and Hertz have had over the years as testament to the strong work ethic of the [...]

The issue of finding a rental car at this Winter Olympics in Vancouver has become more serious following the decision by Hertz staff to man the picket lines on Tuesday this week.
According to the union representatives of the 51-strong group from Hertz Rental Cars the move to strike could result in significant disruptions in and around downtown locations in addition to the critical travel hub at Vancouver International Airport as the Canadian city gets set to host the winter spectacular.
Spokesman for Local 378 of the Canadian Office and Professional Employees Union, Bob Derby, argued that the disgruntled employees had no [...]

The largest hire car operator in the world, the Hertz Corporation, continued its outstanding recent run of recognition with two New Year awards, being voted ‘Best Car Rental Company in the US’ and ‘Best Car Rental Company in Europe’ from the German Business Traveller. The annual reader survey looks at a range of diverse travel companies across the industry.
In addition to the above, Hertz also won the ‘Best Rental Car Company’ gong from the UK operator Buying Business Travel. This is the further time that Hertz has received the award, voted for by members of the international travel purchasing community [...]

Staycation trends look set to continue this winter as the increased burden of Christmas shopping and family together time impacts on holidaymakers. Forecasts have suggested that this holiday season most Britons are ditching the traditional European jaunts in favour of heading to the countryside or visiting the grandparents.
Tightened purse-strings have seen demand for car hire skyrocket as weekends away come ever closer to home and the low cost or renting a car means that it will be one of the most popular forms of travel this year and next.
Savvy stock market watchers are keeping a keen eye on hire firm [...]

Hertz has announced a forthcoming makeover to its corporate identity with customers set to see a whole new side to the rental car giant.
2010 will see Hertz undertake a range of new marketing initiatives which include a new brand identity, corporate logo, modern uniforms and an array of new vehicles. In addition, the group is also scheduled to remodel its hire depots to complete the major facelift.
The improvements have been designed to make the company more modern and customer orientated as the marketing impetus returns to customer services and hands-on approach. The revamp was labelled as no small decision by [...]

For the first time in the history of America’s rental car industry, they are carrying more foreign built cars than domestic. This marks a significant change in a country that has tended to support its own industries.
Only three years ago eight out of ten cars rented from such fleets as Hertz and Avis were from America’s big three, but now, lots are filling with Nissan, Honda, Hyundai, Kias and more Asian and European imports.
While national pride may have once played a role in decision making on the issue of what cars to stock, in the current economic climate the bottom [...]

ertz Corporation has announced plans to lay off an unspecified number of employees. The employee cutbacks will be mainly out of the IT department, as the company is struggling to introduce more efficient practices into this everyday actions. “What’s going on in Oklahoma City is over a year ago we announced some outsourcing arrangements with IBM for some of our IT work,” said company spokesman Richard Broome.
The job cuts are located at the company’s data center, in Oklahoma City, and there are no plans to release the number of job losses. Hertz employs [...]