Virgin Atlantic, a leading long-haul carrier, has revealed a campaign worth £6 million in order to fight off the economic downturn, as well as to highlight why they continue to be red hot even after flying for 25 years. They will celebrate the anniversary of the company on June 22^nd.

The center of the new campaign consists of a television advertisement that is set in 1984 and features glamorous flight attendants, as well as a pilot, who are walking through the airport prior to boarding the inaugural flight of Virgin Atlantic to New York. The advertisement features images of the 80s, like brick-sized cellphones, the Asteroids game, the Rubik’s Cube, and Our Price Records. Customers will also see a series of special events, campaigns and airfares during the run-up to the airline’s birthday.

More than 65 passengers have used Virgin Atlantic to fill their air travel needs since the company’s start in 1984. The carrier is now flying to 30 destinations across the globe from their main bases at the Gatwick Airport and London Heathrow Airport, using a young modern A340 and B747 fleet.

Steve Ridgway, the Chief Executive at Virgin Atlantic, says that they are fighting against the gloom within the airline industry amid the economic downturn, and while their competition is down, Virgin Atlantic passengers want them to celebrate the transformation that they have brought to the industry since their launch. Virgin Atlantic can be counted on to lift spirits with some of their lowest prices ever, he added, as well as look to an optimistic future like they did 25 years before.

Learn more about the airline at: www.virgin-atlantic.com